I am a spirited mobile executive and digital leader - an expert in utilising mobile and new technologies and platforms to solve client problems.
As a principal at Flipside I have helped to create a powerful force in the mobile industry and take pride in delivering forward-thinking mobile programs for our clients whether through app development or smart mobile communications strategies.
Having worked in my career as a creative, a technologist and a digital marketeer I have a mix of creative flair, entrepreneurial spirit and strategic vision that allow me to manage multi-faceted projects and deliver some really smart integrated thinking across a range of digital landscapes.
I have set up and managed successful agencies and take pride in growing and nurturing standout businesses in the mobile and digital space.
My true passion is as a problem solver. I tend to be happier doing rather than talking. I’m animated by the opportunity to take on fresh problems and to design innovative technologies and marketing strategies to drive visible results.
Hand to hand combat expert.
"I am fascinated by mobile because of its ability to truly transform businesses and catapult them into brand new areas.
Beyond cool content experiences, I am excited by mobiles power to drive real world actions and business outcomes. I’d love to see examples with frequent use cases driving measurable actions. Stuff that shows how mobile has made something a part of a users daily digital diet and in doing so driving real value for a business."